Dr. Nilanjan Ray
PhD (Marketing); MCom (Marketing); MBA (Marketing), STC-FMRM (IIT-Kgp)
Accredited Management Teacher (AIMA), New Delhi, India
Associate Professor of Marketing Management School of Management
Educational Qualifications:
PhD (Marketing) (UGC New Regulation 2009); M BA (M arketing), M Com (M arketing)
Additional Courses:
Certificate Course on Financial M odeling and Risk M anagement – from Humanities And
Social Science Department and Vinod Gupta School of M anagement Indian Institute of
Technology Kharagpur, India
RESEARCH / ACADEMIC AWARD:
Accredited Management Teacher Award in M arketing Management Area from
All India M anagement Association, Govt of India, New Delhi, India Outstanding Research Award won at Global Conference on Business and Finance , 2-
5th. Jan 2010 The IBFR, Lasvegas, U SA “Rural Tourism and Its Impact Socio on
Socio Economic Condition: A Case Study on Kamarpukur Certificate of Outstanding Presen tation at IJAS Multidisciplinary Conference at
Harvard University, 27th. – 31st. 2012 USA Paper Titled: Impact Of Heritage
Tourism on Socio Economic Development O f The Local People: Evidence From Vishnupur, West Bengal, India
UNIVERSITY ACADEMIC COMMITTEE MEMBER
Committee M ember for NAAC Accreditation of Adamas University Doctoral Committee M ember of Adamas University Paper Setter KNU (State Govt. University)Asansol, West Bengal, India External Examiner M AKAUT (State Govt. University) Kolkata, West Bengal, India
Core Competence
Marketing Management; Business Environment ; Tourism M arketing; Service Marketing;
Destination Marketing; Digital M arketing, M arketing Research; Sales and Distribution
Management; Research Methodology; Rural Marketing, General Management
MEMBERS HIP OF PROFESSIONAL / ACADEMIC BODIES
Life Member of International Business Studies Academia, India
Fellow Member of Institute of Research Engineers and Doctors Universal
Association of Arts and Management Professionals (UAAMP). New York, USA
AREA OF RESEARCH INTERESTS
Service Marketing
Customer Service Data Analytics
Tourism Marketing
Socio Economic Environmental Impact study.
WORKSHOP / FACULTY DEVELOPMENT PROGRAMME
Workshop on Research M ethodology, organized by The Burdwan University, Centre for Interdisciplinary Study
Faculty Development Programme on Entrepreneurship Development from 2nd. Jan to 13th. Jan 2013 at FM S, Banaras Hindu University –Faculty of M anagement Studies, DST-NIM AT Sponsored.
